Zimpapers Group expands in relation to changing consumer trends

...

By Staff Reporter

The country’s biggest integrated media house, Zimpapers Group which has been granted a television broadcasting license by the Broadcasting Authority of Zimbabwe (BAZ), says the permission to have a television station highlights the group’s desire to grow the business in relation to changing consumer trends.
In an interview with Star FM News, Zimpapers public relations and corporate affairs manager Ms Beatrice Tonhodzayi said the television idea was purely a business decision as an alternative revenue stream.
Ms Tonhodzayi added that the television will not only provide viewers with a wider choice, but also create employment for many media professionals.
The content distribution licence comes at a time when the Zimpapers Group had already set up a Zimpapers Television Network (ZTN) production house, headed by veteran journalist Nomsa Nkala and has been producing documentaries and corporate videos.

Advertisement
Live Now

Latest News

News ...
Government engages captains of industry to find ways from protecting consumers from price hikes fuel pricing adjustments


By Michelle Dzvova
Government is engaging captains of industry to find ways from pro...

Read More

News ...
100 lucky listeners to attend Star FM Music Awards

By Siphathisiwe Masuku

ONE hundred lucky listeners will be given tickets to attend the Star...

Read More

News ...
Alfred Kainga Announced as 2019 Star FM Music Awards MC

By Siphathisiwe Masuku

United States based Zimbabwean comedian Alfred Kainga will be the Ma...

Read More

News ...
CPU probe Mnene mission's sewer disposal system


By Locadia Mavhudzi

Midlands Civil Protection Unit (CPU) has dispatched an investi...

Read More

More